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DR. BROWN'S ADDS TRAINING CUP TO FEEDING PRODUCT LINE
Training Cup Allows Easy Flow Without The Spill
ST. LOUIS, MO - Handi-Craft Company, the parent company of Dr. Brown’s Natural Flow products, is broadening the reach of its infant and toddler feeding products with the introduction of a training cup. As you can expect from any Dr. Brown’s product, the training cup offers unique technology – a patent-pending, dual-function valve that allows the exchange of air and liquid without generating excessive vacuum, as do most training cups currently on the market.
Thanks to this technology, a child can drink naturally, without hard suction. Liquids flow easily, simulating drinking from an open cup but without the potential for spilling, allowing the baby to begin the transition from baby bottle to cup.
"This training cup provides the same benefits of our Dr. Brown’s Natural Flow baby bottle – the infant never has to experience the consequences of excessive vacuum that occur with many bottles and cups," says Handi-Craft President Carolyn Hentschell. "It is a natural extension of the product line that was designed for the health and comfort of mom and child."
The 10-ounce training cup features removable, easy grip handles and an easy-to-hold vertical channel design to help develop gripping skills. The cup also is equipped with a soft-tip, flexible spout that makes drinking easy and comfortable. The cup is simple to assemble, quick to fill and easy to clean. It is available in four colors - green, blue, pink and clear.
About Handi-Craft
The Handi-Craft Company is dedicated to providing innovative, best-in-class products for mom and baby. Dr. Brown’s Natural Flow products are widely recognized for their technology and function. Most Dr. Brown’s Natural Flow products are available at Babies R Us, Toys R Us, Target, Wal-Mart and other baby specialty, pharmacy and online retailers nationwide. For more information, visit www.handi-craft.com.
